FUJIFILM Business Innovation
Back to top

Top Commitment

Tatsuya Nakamure

Our Top Priority

The name change from Fuji Xerox (Hong Kong) Limited to FUJIFILM Business Innovation Hong Kong Limited in April 2021 embodies our commitment to strengthening our status as a true global leader in delivering innovations to our customers. Our mission is to create a communication environment that enables customers to utilize information and knowledge to better display their creativity and focus more on their core businesses.

As “Your Business Innovation Partner”, we strive to develop close partnerships and to support our partners with innovative technologies and services for Workplaces, Processes and Communications. We also enhance value for customers with solutions and services in the areas of cloud, artificial intelligence (AI) and process automation that help them expand mass market coverage via indirect channels and eCommerce.

Besides, we share the same vision with our customers and stakeholders in minimizing the carbon dioxide (CO2) emissions as it is the right thing to do. Adhering to the Fujifilm Group’s Green Value Climate Strategy, FUJIFILM Business Innovation Hong Kong focuses on promoting products, services and solutions with excellent environmental performance.

Regarding the Sustainable Development Goals (SDGs), we strive to achieve the following goals in our business:

  • Goal 8 - Decent Work and Economic Growth via the sale of products and solutions
  • Goal 12 - Responsible Consumption and Production via waste product management and supplier procurement
  • Goal 13 - Climate Action via the sale of energy efficient products and solutions to customers and office energy efficiency initiatives to achieve “Carbon Neutral”

Looking Backward

The fiscal year (FY) 2021 was a challenging period. The Coronavirus Disease 2019 (COVID-19) pandemic showed no signs of abating and continued to affect how we lived, studied and worked. Striving to maintain a safe and agile operation, we adopted the Task Force on Climate-related Financial Disclosures (TCFD) last year to review our business from the perspectives of “Governance”, “Risk Management”, “Metrics and Targets” and “Strategy”.

Guided by the Fujifilm Group’s Sustainable Value Plan (SVP) 2030, our latest climate action targets announced in January 2022 have committed to reducing our CO2 emissions across the entire product life cycle by 50% (compared to FY2019 levels) by FY2030. We promoted and delivered “Green Value Products” with excellent environment performance to our customers and worked closely with our business partners to launch sustainable and value-adding solutions and services.

Moving Forward

According to the Gartner Technology Trends for 2022, FUJIFILM Business Innovation Hong Kong focuses in providing solutions in the areas of Hyperautomation, Total Experience and Cybersecurity Mesh.

We also actively support the digital transformation journey of customers with solutions that evolved around multifunction printers (MFP) and production machines, which will create a “Smart Workstyle” for enterprises with our goal of “Accelerate Your Business Success”.

As the pandemic has highlighted the need for businesses to accelerate the adoption of digital technologies and related strategies to reduce costs, increase productivity, mitigate cybersecurity risks, simplify workplace practices and reduce manual errors, it has also underlined the importance to safeguard the wellbeing of employees and customers. As such, we introduced a digital signing service in April 2022 that can both streamline the digital transformation process and minimize the risks faced by the users. We were the first information and communications technology (ICT) vendor in Hong Kong to adopt “iAM Smart” which facilitates contactless digital signing of documents with customers online. As a key digital infrastructure that supports Hong Kong’s development as a smart city, the “iAM Smart” platform enables users to be authenticated with a single digital identity and access different online services securely anytime, anywhere.